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News

2017.10.5

Tecno presents Zanotta: Stories

Six month after the acquisition of a majority stake, Tecno presents Zanotta as the interpreter of the future of living. Zanotta comes to life within the historic excise building at Piazza XXV Aprile in Milan with an ironic and light vision of the present time, of its characters and their living places. 

The exhibition “Zanotta: Stories” is a virtual home, inhabited by global citizens who represent contemporary living. They are urban farmers, new nomads, creatives, hyper-connected people who are always on the move, often using alternative means to navigate cities, the web and society.

In an exhibition that unfolds room by room, Zanotta products accompany the stories and everyday lives of the personalities, forming the domestic backdrop to their various different lifestyles. Exploring the evocative, emotionally engaging exhibition, which looks onto the piazza, visitors will be able to identify with their own relationship with memory, food, technology, history, love and the future.